How To Get More Followers on Instagram: 15 Tips To Grow Instagram Followers and Ways to Get Real Audience

Nov 28, 2023

Table of Contents

Ready to boost your Instagram following? Check out our 15 top tips on how to grow on Instagram and attract a real audience. Say goodbye to fake followers and hello to authentic engagement with our Instagram booster strategies. Plus, learn how to increase your Instagram followers, Instagram auto likesInstagram views and Instagram comments. Don’t miss out on this opportunity to enhance your online presence and connect with more followers! #growoninstagram #instagrambooster #instagramautolikes #instagramcomments

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How To Get More Followers on Instagram 15 Tips To Grow Instagram Followers and Ways to Get Real Audience

With over a billion active users, standing out on Instagram can be a challenge. This article will equip you with 15 proven tips to not only grow Instagram followers but also ensure they’re genuinely interested in your content.

Get ready to transform your Instagram game!

Key Takeaways

  • Optimize your Instagram account by using a clear profile picture, a memorable username, and a bio link to provide more information about you or your Instagram business profile.
  • Keep a consistent content calendar to post regularly and keep your followers engaged with fresh content.
  • Engage with customers and brand advocates to create real-time engagement and foster a sense of community on your Instagram account.
  • Avoid purchasing fake followers, as it can harm your account’s credibility, and instead focus on building an organic following that provides genuine value.


15 Ways To Grow Instagram Followers


15 Ways To Grow Instagram Followers

Getting more followers on Instagram means making your profile stand out. Here are 15 powerful tips to build your audience and get noticed.

  1. Make sure your Instagram account looks great. Use a clear profile picture, a memorable username, and include a bio link to a page with more information about you or your Instagram business.
  2. Post content regularly to keep people interested in what you’re doing. Stick to a schedule so followers know when to look for new posts.
  3. Plan your posts ahead of time with scheduling tools. This helps you post consistently, even when you’re busy.
  4. Talk to people who comment on your photos, and thank them when they share your content. This makes them feel special and builds loyalty.
  5. Stay away from fake followers because they won’t engage with your content and can hurt your reputation.
  6. Show off your Instagram on other platforms and in emails by using icons that link back to your profile.
  7. Share things that people want to see and that match their interests, so they keep coming back for more.
  8. Have real conversations by asking questions in your Instagram captions and responding thoughtfully to comments.
  9. Find the right hashtags that connect you with the people who would be most interested in your posts.
  10. Delight followers with surprises like giveaways or shoutouts that make them excited about being part of your community.
  11. Use geo-tagging if you have a local business or event, attracting nearby users who might follow you.
  12. Create short videos because lots of users prefer watching over reading, increasing the chances they’ll follow you for more video content.
  13. Work with other Instagrammers in the same field as yours; their followers might become interested in what you offer too.
  14. Arrange stories into highlights on your profile so new visitors can quickly see what you’re all about without scrolling through all past posts.
  15. Go live to show the real person behind the account, which helps form stronger connections with viewers who might then decide to follow.


Optimize your Instagram account


Optimize your Instagram account

Growing your Instagram following starts with a great profile. Make sure you pick a username that is easy to search for and matches what your brand is all about. Your profile photo should be of high quality and show off your brand’s personality.

The bio is key too! It should have a clear message about who you are and what you do.

Add a link in your bio that takes people to your website or a page with more links to your content. This makes it easier for followers to learn more about you. Keep everything clean and simple so visitors can quickly understand what you offer.


Keep a consistent content calendar


Keep a consistent content calendar

After making sure your Instagram account is all set up correctly, the next step to growing your followers is posting regularly. A content calendar helps you plan what to post and when. This keeps your feed fresh and means there’s always something new for people to see when they look at your profile.

Posting often also tells Instagram that you’re active, which can help make your posts show up more in searches and on people’s feeds. So grab a calendar, think about good times to share photos or stories, and stick with it! Your followers will know when to expect cool content from you.


Schedule Instagram posts in advance


Schedule Instagram posts in advance

Planning your Instagram posts ahead of time is a smart move. It means you can make sure you always have something ready to share without rushing at the last minute. Use tools like Later or Hootsuite to pick the best times for your posts, so more people see them.

Having a schedule also keeps your feed looking good and consistent. Post pictures, stories, and videos regularly. This way, followers know when to expect new stuff from you. Plus, it helps keep your audience engaged and growing over time with fresh content they enjoy seeing in their feeds.

Now, let’s talk about how reaching out to people can help build those important connections on Instagram.


Engage with customers and brand advocates


To maintain audience engagement, it’s important to engage with your followers and brand advocates. Consider sharing user-generated content, responding to their posts, and hosting Instagram Live sessions.

These strategies can foster real-time engagement and create a sense of community on your Instagram account.

Cross-promotion on other platforms can also help in building an engaged Instagram community. Leverage the high-performing content from other channels to attract users to your Instagram page, thus expanding your reach and increasing the potential for more followers.


Avoid fake Instagram followers


Building a real audience on Instagram is crucial for long-term success. Hence, it’s important to avoid fake followers, as they can harm your account’s credibility and confuse potential organic followers.

Purchasing fake followers might seem like a shortcut, but the drawbacks outweigh the benefits, leading to low engagement and suspicion from potential followers. It’s essential to focus on building an organic following that provides genuine value and meaningful interactions, rather than taking shortcuts with paid-for-play services.


Showcase your Instagram everywhere you can


By avoiding fake Instagram followers, you are already taking a step in the right direction to grow your real audience. Now, it’s time to showcase your Instagram everywhere you can.

Add social media icons linking to your account on your website and in marketing emails. Feature an Instagram feed on your homepage or product pages to attract more followers. Reshare Instagram content on other social platforms and utilize scheduling tools for consistent posting.

Cross-promote your Instagram on other platforms like TikTok to expand your following even further.

Remember that showcasing your Instagram across various channels can significantly increase its visibility and attract more genuine followers interested in what you have to offer.


Post content that followers want to see


After showcasing your Instagram across various platforms, the next step is to ensure that you are consistently posting content that resonates with your followers. It’s crucial to understand what your audience wants and tailor your posts accordingly.

Use Instagram insights to gauge which posts perform well and understand the type of content that engages your followers the most. By focusing on creating valuable and relevant content, you can increase audience interaction, attract new followers, and maintain a loyal following.

Remember not to overcrowd your followers’ feeds with promotional content; instead, strive for a balance between promotional material and engaging posts. Create diverse content types such as images, videos, carousel posts, user-generated content (UGC), behind-the-scenes glimpses, and interactive stories to keep your audience interested.


Make meaningful conversation with your audience


When engaging with your audience, it’s important to create meaningful conversations. Respond promptly to comments and direct messages. Ask questions in your captions or stories to encourage interaction.

Show appreciation for their feedback and contributions, making them feel valued.

User-generated content (UGC) is a great way to involve your audience and make them part of your brand story. Encourage followers to share their experiences with your product or service through posts or stories, showcasing their content on your profile.

This not only fosters a sense of community but also boosts engagement and attracts more genuine followers who resonate with the authentic connections you are building.


Find hashtags where your followers hang out


To find hashtags where your followers hang out, use Instagram’s search feature to look for relevant Instagram hashtags related to your content. Additionally, analyze the posts of your competitors and industry influencers to discover trending and niche-specific hashtags.

It’s also beneficial to create a branded hashtag unique to your business, encouraging followers to use it and increasing reach.

Identifying the right hashtags can significantly enhance visibility and engagement with your target audience. Utilizing popular and niche-specific hashtags can help expose your content to a larger audience interested in similar topics, increasing the likelihood of gaining new followers who are genuinely interested in what you have to offer.


Take steps to delight your Instagram followers


Delighting your Instagram followers is key to gaining their loyalty. Respond promptly to comments and messages, acknowledge their content through likes and comments, and create interactive posts like polls or Q&A sessions to involve them in your brand.

Additionally, hosting exclusive giveaways or contests can make them feel appreciated.

When followers feel valued and engaged with, they are more likely to recommend your account to others, which could lead to further growth in your follower count and real audience engagement.


Use geo-tagging to attract local followers


Use geo-tagging strategically to target and attract the right local audience. This valuable tool can help businesses establish themselves within their local community and increase their local customer base.

By using geo-tags, businesses can attract followers from specific geographic locations and build a strong, local following on Instagram.

Geo-tagging helps businesses reach the right audience in their area, making it a useful strategy for increasing local engagement and expanding a business’s reach within its immediate vicinity.


Leverage short-form video content


To further enhance your Instagram presence, leveraging short-form video content can be a game-changer. Short videos are captivating and hold the potential to attract new followers while boosting brand awareness.

With the rise in popularity of platforms like TikTok and Reels, integrating engaging and entertaining short videos into your Instagram strategy can help you stand out and connect with your audience on a deeper level.

Later is a great tool that simplifies scheduling for Instagram Stories, making it easier to create and share compelling short-form video content effortlessly. By incorporating short videos into your Instagram content mix, you can effectively engage your current followers while attracting new ones through captivating visual storytelling.


Partner with influencers in your niche


Partnering with influencers in your niche can help grow your Instagram following and engage a real audience. It’s important to find influencers that align with your brand’s values and have an engaged following.

Influencers can introduce your brand to their followers, leading to audience growth for your own account. Using tools like Sprout’s listening tools can help you find relevant influencers in your niche.

Partnering with influencers can be done through paid sponsorships, product exchanges, affiliate & brand ambassador programs, or collaborative content. It is important to track the effectiveness of influencer campaigns with metrics like follower growth, engagement, and ROI.


Organize top stories as highlights


After partnering with influencers in your niche, organizing top stories as highlights on Instagram can further boost follower engagement. Highlighting important and engaging content on your profile allows visitors to quickly understand the essence of your brand or identity.

Use this feature to showcase the best user-generated content, behind-the-scenes glimpses, product launches, and special events. By doing so, you create a curated experience for your followers that can lead to increased interaction and loyalty.

Moreover, strategically organizing top stories as highlights helps potential followers understand what they can expect from following you, thereby encouraging them to hit the “Follow” button.

This also contributes to enhancing the overall aesthetic appeal of your Instagram profile while keeping relevant information easily accessible for both current followers and new visitors.


Go live on Instagram


Hosting Instagram Live sessions can help you interact with your audience in real time, fostering genuine engagement and connection. Going live on Instagram can significantly increase audience engagement and help build a real following.

By hosting Instagram Live sessions, you can effectively connect with your followers, share behind-the-scenes content, answer their questions, and ultimately create a more authentic social media presence.

Instagram Live sessions provide a unique opportunity to showcase the human side of your brand, allowing for unscripted and spontaneous interactions that resonate with your audience.

It’s an effective way to demonstrate transparency and build trust while also standing out in the crowded social media landscape.


Analyzing and adapting your Instagram marketing strategy for optimal results


With the ever-changing Instagram algorithm, it’s important to constantly analyze and adapt your approach to ensure optimal results. As an Instagram user, you need to stay updated on the latest trends and features to effectively reach and engage your audience.

One key aspect of a successful Instagram marketing strategy is finding ways to get more followers. This can be achieved by creating high-quality content, utilizing relevant hashtags, and engaging with your followers through comments and direct messages.
Another important factor is the frequency and timing of your posts. By analyzing your best-performing content and understanding your audience’s behavior, you can determine the best times to post to Instagram for maximum reach and engagement.
It’s also essential to stay updated on the best Instagram practices and features, such as Instagram Stories, IGTV, and Reels, to diversify your content and reach a wider audience.

In conclusion, to achieve optimal results on Instagram, it’s crucial to constantly analyze and adapt your marketing strategy, stay updated with the latest trends and features, aim to get followers, and post to Instagram strategically. By following these best practices, you can ensure that your Instagram marketing strategy is effective and successful.


How to get more Instagram followers (the wrong way!)


How to get more Instagram followers (the wrong way!)

Buying fake Instagram followers can negatively impact the credibility of your account. Not only do these fake followers fail to provide any real engagement or monetary value, but they can also harm your reputation.

Using unethical tactics to boost follower numbers goes against the principles of genuine audience growth and can lead to negative consequences for your brand’s online presence. Instead, focus on creating shareable and engaging content that resonates with your target audience, driving organic growth and meaningful interactions.

In addition to emphasizing the negative implications of using the wrong methods, it’s essential to highlight the importance of building an authentic following through ethical means. By avoiding shortcuts and investing in genuine audience engagement, you can cultivate a loyal community around your brand on Instagram.

Providing valuable content, fostering connections with your audience, and leveraging tools like Later for scheduling Instagram Stories are effective strategies for sustainable growth on the platform.

How to make the most of your current Instagram followers


How to make the most of your current Instagram followers


To make the most of your current Instagram followers, creating shareable content like memes, inspirational quotes, and carousel posts can organically reach new audiences and engage your current followers.

Utilizing Instagram Stories Highlights is a perfect way to introduce your brand to new followers and increase brand awareness without relying solely on increasing follower count. Engaging with customers and brand advocates through user-generated content also helps build long-lasting relationships with your current followers.

Your Instagram account’s bio link should lead to a landing page optimized for converting visitors into leads or sales. Building trust with your current audience by responding to comments and messages and engaging in meaningful conversations is crucial for continued growth on the platform.

Stay focused on providing value through content that resonates with your existing audience while aiming for organic growth.


Find Your Best Time to Post


To make the most of your current Instagram followers, it is essential to find the best time to post your content. Knowing when your audience is most active can significantly impact engagement and reach.

According to research, mid-to-late mornings and early afternoons during the week are generally the best times to post on Instagram for optimal engagement. Consistently posting during these peak times can help increase visibility and interaction with your followers.

Utilizing tools like Later can also aid in identifying the best time to schedule posts, including Instagram Stories. By strategically planning your content at these prime times, you can maximize the potential for reaching a broader audience and driving meaningful engagement with your posts.


Find the Best Hashtags for Your Followers


To find the best hashtags for your followers, consider using tools like Hashtagify or RiteTag to identify popular and relevant hashtags in your niche. Research what hashtags your competitors are using and explore related hashtags that have high engagement.

Keep an eye on trending topics and incorporate them into your content strategy by using relevant trending hashtags. Analyze which hashtags resonate most with your audience by experimenting with different ones and tracking their performance through Instagram Insights.

Understanding the importance of using the right hashtags can significantly boost your visibility and reach on Instagram. By strategically incorporating popular, niche-specific, and trending hashtags in your posts, you can effectively expand your content’s exposure to a wider audience while also catering to the interests of your existing followers.


Create a Consistent Instagram Posting Schedule


Consistency is key when it comes to posting on Instagram. To increase engagement and followers, it’s crucial to maintain a regular posting schedule. Use analytics tools to identify the best times to post for your specific audience and plan your content accordingly.

A consistent schedule helps keep your brand visible in your followers’ feeds and ensures that you are regularly engaging with your audience.

By creating a consistent Instagram posting schedule, you can establish a strong presence on the platform and keep your followers engaged with regular, relevant content. This will help in increasing visibility, driving more traffic, and ultimately growing your follower count organically.


Make Sure Your Instagram Content is Accessible


Ensure your Instagram content is accessible to people with vision impairments by using alt text for images and videos. This allows screen readers to describe the content to visually impaired users.

Additionally, ensure high contrast between text and background colors for better readability. Including captions in videos can also make your content more inclusive.

Consider creating shareable content like memes, quotes, or infographics that are easily understandable without relying solely on visuals. Hosting Instagram giveaways can also help organically grow a following while making your content more engaging and accessible to a wider audience.


Work With Other Brands, Creators and Influencers


Collaborating with other brands, creators, and influencers in your niche can help expand your Instagram audience. Partnering with them allows you to reach their followers and tap into new communities.

Cross-promotions and shoutouts from collaborators can introduce your account to a wider audience, attracting more followers interested in your content. Additionally, working with influencers provides access to their expertise and knowledge of what resonates with their followers, helping you tailor content that appeals to a broader audience.

Engaging with other brands, creators, or influencers opens the door to potential partnerships that can benefit both parties by expanding reach and fostering mutual growth opportunities on Instagram.


Optimize your Instagram Story Highlights

Create themed Instagram story highlights to showcase your best content and attract new followers. Use custom covers for a professional and appealing profile. Incorporate keywords, hashtags, and call-to-action buttons in your story highlights to make them more discoverable and engaging.

Organize highlights into categories for easy navigation, regularly update with fresh content, and encourage viewers to take specific actions.

To make the most of your Instagram following, finding the best time to post on Instagram can significantly impact engagement levels. By identifying the optimal posting schedule, you can ensure that your content reaches a larger audience and garners more visibility.

Additionally, discovering the most effective hashtags for your target followers further enhances the discoverability of your posts, resulting in increased engagement from potential new followers.


Getting more followers on Instagram isn’t a one-time affair


Consistently engaging with your audience, creating valuable content, and optimizing your Instagram account are ongoing efforts to attract more followers. It requires regular analysis of what works best for your audience, using the right hashtags for visibility, and staying updated with Instagram trends.

Building a strong following on Instagram is about building trust and delivering consistent value to your audience over time.

Maintaining a genuine connection with your followers by responding to their comments and messages helps establish authenticity. Consistent effort in creating shareable content that resonates with your target audience is key to attracting new followers while retaining existing ones.


Types of Instagram Followers


There are three main types of Instagram followers:


  1. Fake Followers: These are accounts that have been created for the purpose of inflating a user’s follower count. They do not engage with content and can harm the account’s credibility.
  2. Ghost Followers: These are inactive or dormant accounts that don’t engage with your posts, even though they might still follow you.
  3. Organic Followers: These are real people who actively engage with your content and contribute to a healthy and engaged Instagram community.


Fake Followers


Fake followers are not real people who genuinely follow and engage with your content on Instagram. They are usually created by bots or inactive accounts, which have no interest in your brand.

Buying fake followers can harm your account’s credibility and confuse potential organic followers. The drawbacks of purchasing fake followers outweigh the benefits, as they lead to low engagement and suspicion from potential followers.

Fake followers provide no monetary value to your business as they cannot purchase your products or services.

Furthermore, real Instagram followers have the ability to actively engage with your posts, share, like, comment, and appreciate the time you spend interacting with them. This demonstrates authenticity and builds long-lasting relationships that can turn into conversions for your business on Instagram.


Ghost Followers


Ghost followers are like silent spectators on your Instagram account. They do not actively engage with your posts, which means they don’t like, share, or comment. Having ghost followers can affect the credibility of your account and hinder genuine engagement.

It’s important to identify and remove ghost followers to ensure that you’re building a real and active audience on Instagram.

To avoid attracting ghost followers, optimize your Instagram account by using a search-friendly username, having a professional profile picture, and including a bio link. Consistently engaging with genuine followers through meaningful conversations and quality content can help cultivate long-lasting relationships and prevent the presence of ghost followers on your account.


Organic Followers


Organic followers are the genuine audience that actively engages with your content and has a real interest in your brand. These followers are more likely to interact with your posts, share them with others, and ultimately become loyal customers.

Unlike fake or ghost followers, organic followers provide valuable feedback and contribute to building a strong community around your brand.

Gaining organic followers takes time and effort, but it is worth the investment. By consistently posting relevant content, engaging with your audience, using authentic hashtags, collaborating with influencers in your niche, and showcasing the best of your brand through Instagram highlights and live videos, you can attract more organic followers who genuinely resonate with what you offer.

Moving on to “Your Instagram account is a powerful sales channel,” let’s delve into how you can leverage this platform effectively to drive sales.


Your Instagram account is a powerful sales channel


Your Instagram account serves as a powerful sales channel, allowing you to showcase your products and services to a wide audience. With over one billion monthly active users, the platform presents a significant opportunity for businesses to attract potential customers and drive sales.

By leveraging features like shoppable posts and Instagram Stories, you can directly connect with your audience, provide valuable content, and encourage them to make purchases.

Utilizing targeted advertising on Instagram enables you to reach specific demographics based on interests, behaviors, and more. This precision targeting can lead to higher conversion rates and increased revenue for your business.

Additionally, integrating an effective social commerce strategy into your Instagram presence allows for seamless purchasing experiences right within the app, further enhancing its role as a robust sales channel.


Why you shouldn’t buy followers on Instagram


Buying followers on Instagram is against the platform’s terms of service and can lead to negative consequences. Purchasing fake followers may appear to boost the follower count; however, it can harm long-term growth and damage the account’s reputation.

These fake followers do not provide any value to a business as they cannot purchase products or services. Real followers engage with posts, share, like, comment, and appreciate the time spent interacting with them.

Their authenticity builds long-lasting relationships, which is more valuable than a large number of purchased fake accounts or bots that will not engage with your content.

Buying followers on Instagram can potentially harm your account’s credibility and reputation while providing no real benefit in return. It’s important to focus on building an organic following that genuinely engages with your brand for sustainable growth.




In conclusion, growing your Instagram followers requires dedication and genuine engagement. Consistently posting valuable content, engaging with your audience, and leveraging the platform’s features can help you attract real followers.

Avoid shortcuts like purchasing fake followers or using unauthentic tactics for quick gains. By prioritizing authenticity and community building, you can cultivate a loyal following that genuinely connects with your brand.

Remember that sustainable follower growth takes time and effort, but the rewards of a real and engaged audience are worth it in the long run.

You can use the coupon code ‘GetStartedWithGoso at checkout to receive a 10% recurring discount.



1. What are some ways to get more followers on Instagram?

You can grow your real audience by creating engaging content, using hashtags smartly, optimizing your Instagram bio, and posting consistently.

2. Will having a business profile help me gain followers on Instagram?

Yes! A business profile gives you access to tools like Instagram analytics that can improve your Instagram marketing strategy and help you understand what works for attracting new Instagram followers.

3. Can I use other social media platforms to get Instagram followers?

For sure! Link your Instagram account to different platforms like Facebook or Twitter and share snippets or teasers of content with a call-to-action that leads back to your Instagram handle.

4. How does making an instagram reel help me get more followers?

Instagram reels are popular and show up in many places across the app – this means they can bring a lot of buzz and make it easier for people to find and follow you.

5. Is it good to buy instagram followers?

Nope! It’s not the best way because bought followers are usually not real people interested in your content, which means less engagement and no actual growth for small businesses trying digital marketing.

6. How does hashtag strategy work as an instagram seo tool?

Good hashtag use makes it easier for users searching specific topics on the ‘Explore’ page or search results to stumble upon your posts; think of them as keywords that boost visibility.

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