Top 10 Switzerland Instagram Spots To Visit

Apr 17, 2023

Switzerland is a country with stunning natural beauty, diverse culture, and picturesque landscapes that make it one of the most photogenic destinations in the world. Whether you’re a seasoned traveler visiting for just a few days or a first-time visitor, Switzerland offers a wealth of Instagram-worthy spots that are sure to inspire you. Here are TEN Switzerland Instagram spots to visit, each with a unique charm and character.


1. The Matterhorn

The Matterhorn is a majestic mountain peak located in the Swiss Alps, standing at a height of 4,478 meters (14,692 feet). It is one of the most iconic and recognizable peaks in the world, with its distinct pyramidal shape and jagged ridges. The Matterhorn is located on the border between Switzerland and Italy, near the town of Zermatt in the canton of Valais.

The Matterhorn has been a popular destination for climbers and hikers for over a century, with its challenging and steep terrain drawing experienced mountaineers from around the world. The first ascent of the Matterhorn was made in 1865 by a group of climbers led by British mountaineer Edward Whymper. Since then, thousands of climbers have attempted to summit the peak, with many losing their lives in the process. Today, the Matterhorn is still considered one of the most challenging and dangerous mountains to climb in the world.

Aside from its popularity among climbers and hikers, the Matterhorn is also a favorite subject for photographers, artists, and visitors. The stunning views of the mountain and its surrounding valleys and lakes make it a popular destination for nature lovers and outdoor enthusiasts to boost instagram followers. The Matterhorn has also become an iconic symbol of Switzerland, appearing on postcards, advertisements, and even on the packaging of Swiss chocolate.


  • The Matterhorn is the most photographed mountain in Switzerland.
  • The peak of the Matterhorn is one of the highest in Europe that can be reached without the use of special equipment or technical climbing skills.
  • The Matterhorn was once believed to be an unconquerable peak, and its first ascent is considered a significant milestone in the history of mountaineering.


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2. Lake Geneva, Geneva

Lake Geneva is a stunning crescent-shaped lake located on the border between Switzerland and France unlike Lake Lucerne in the heart of Switzerland. The lake is surrounded by the snow-capped peaks of the Alps, and its clear blue waters are fed by the Rhône River. Lake Geneva is the largest lake in Western Europe, covering an area of 582 square kilometers (225 square miles).

Geneva, a city located on the western shore of Lake Geneva, is a popular tourist destination and one of the most important centers for diplomacy in the world. The city is home to the headquarters of the United Nations, the International Red Cross, and several other international organizations.

Lake Geneva is a popular destination for outdoor enthusiasts and instagram photos, with its picturesque views, tranquil waters, and opportunities for water sports such as boating, swimming, and windsurfing. Visitors can also take a cruise on the lake, explore the charming old town and villages that dot the shoreline, or simply relax on one of the many beaches around the beautiful blue lake.

Geneva itself is a cultural and historical hub, with a wealth of museums, galleries, amazing architecture and historic landmarks. The city’s Old Town, with its cobbled streets, quaint shops, and historic architecture, is a popular destination for visitors. Other popular attractions in Geneva include the iconic Jet d’Eau, a towering fountain that shoots water up to 140 meters (460 feet) into the air, and the Palace of Nations, which houses the headquarters of the United Nations.


  • Lake Geneva is among the biggest bodies of freshwater found in Europe.
  • The lake is fed by 59 rivers and streams, including the Rhône River, which flows out of the eastern end of the lake.
  • The Jet d’Eau, Geneva’s iconic fountain, was originally built as a safety valve for a hydraulic power plant in the late 19th century. It was later moved to its current location in the middle of the lake and has become a symbol of the city.


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3. Lauterbrunnen Valley, Bernese Oberland

Lauterbrunnen Valley is a picturesque valley situated in the Bernese Oberland region of Switzerland, surrounded by steep cliffs and stunning waterfalls. The valley is approximately 10 kilometers long and 300 meters wide and is known for its natural beauty, alpine meadows, and towering peaks.

The valley is home to several charming villages, including Lauterbrunnen, Stechelberg, and Wengen, which offer a range of accommodations, restaurants, and shops. The valley is also a popular destination for hikers and outdoor enthusiasts, with a network of trails that wind through the valley and up to the surrounding peaks.

One of the most popular and most instagrammable places of attractions in Lauterbrunnen Valley is the Trümmelbach Falls, a series of ten waterfalls that plunge through narrow gorges and underground channels. The falls are accessible by a series of walkways and viewing platforms and provide a stunning display to take beautiful pictures of natural beauty and power.

Another popular attraction in the valley is the train station at the Jungfraujoch, a saddle between two peaks that is one of the highest points in Europe accessible by train. The journey to the Jungfraujoch takes visitors through a series of tunnels and past breathtaking views of the surrounding mountains and glaciers.


  • Lauterbrunnen Valley is said to have inspired J.R.R. Tolkien’s description of Rivendell in “The Lord of the Rings” series.
  • The valley is home to more than 72 waterfalls, including the famous Staubbach Falls, which is one of the highest free-falling waterfalls in Europe.
  • The Jungfraujoch railway station, located at an altitude of 3,454 meters (11,332 feet), is the highest railway station in Europe.


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4. Jungfraujoch, Bernese Oberland

Jungfraujoch is a saddle between two peaks, Jungfrau and Mönch, located in the Bernese Oberland region of Switzerland. At an altitude of 3,454 meters (11,332 feet), it is one of the highest points in Europe that is accessible by train. The journey to the Jungfraujoch is an experience breathing in the cool and fresh air of the instagrammable place in itself, with the train passing through a series of tunnels and past stunning views of the surrounding mountains and glaciers.

The Jungfraujoch is a popular destination for tourists, offering breathtaking views of the Swiss Alps and the Aletsch Glacier, which is the largest glacier in the Alps. Visitors can explore the Alpine Sensation, a multimedia exhibition that showcases the history and culture of the region, and visit the Sphinx Observatory, which offers panoramic views of the surrounding mountains and valleys.

The Jungfraujoch is also home to the Ice Palace, a series of tunnels and chambers carved into the glacier, which features ice sculptures and installations. Visitors can also take part in winter sports such as skiing and snowboarding, or simply enjoy the stunning views and fresh mountain air.


  • The Jungfraujoch railway was built between 1896 and 1912 and is considered one of the greatest engineering feats of the 20th century.
  • The construction of the railway involved drilling through solid rock and carving out a series of tunnels and viaducts.
  • The Sphinx Observatory, located at an altitude of 3,571 meters (11,716 feet), is one of the highest observatories in the world. It is used for astronomical research and also provides a platform for visitors to enjoy panoramic views of the surrounding mountains and valleys.


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5. Rhine Falls, Schaffhausen

Rhine Falls is a magnificent waterfall located in Schaffhausen, Switzerland. It is the largest plain waterfall in Europe, with a width of 150 meters (492 feet) and a height of 23 meters (75 feet). The waterfall is formed by the Rhine River, which flows through a narrow rocky gorge before plunging over the falls.

Rhine Falls is a popular tourist destination, attracting visitors from all over the world who come to witness the beauty and power of the falls. Visitors can take a boat tour that takes them up close to the falls, or explore the area on foot, following the network of trails that wind through the surrounding forest.

There are several viewpoints around the falls, offering panoramic views of the waterfall and the surrounding landscape. Visitors can also visit the nearby Schloss Laufen, a medieval castle that has been converted into a restaurant and a museum, offering a unique perspective on the history of the region.


  • The Rhine Falls was formed during the last ice age, approximately 14,000 years ago, when the Rhine River carved out the narrow gorge and created the waterfall.
  • The waterfall is at its most spectacular during the spring thaw when the snow and ice melt and the river is at its highest level.
  • The falls have been the backdrop for several movies and TV shows, including the James Bond movie “Goldfinger” and the TV series “The Amazing Race


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6. Chapel Bridge, Lucerne

Chapel Bridge is the oldest wooden bridge and a popular tourist attraction in Lucerne, known for its unique architecture and picturesque views of the river and the city. The bridge features a series of triangular paintings, known as the “Dance of Death,” which depict the passage of time and the inevitability of death. The paintings were added to the bridge in the 17th century and were partially destroyed in a fire in 1993. They have since been restored and can still be seen on the bridge today.

The bridge is also home to a small chapel, which was added in the 16th century. The chapel contains a series of paintings that depict scenes from the life of St. Maurice, the patron saint of the city.


  • Chapel Bridge is one of the most photographed landmarks in Switzerland and is a popular subject for postcards and souvenirs.
  • The bridge was partially destroyed in a fire in 1993, which was caused by a faulty electrical cable. It was later restored and reopened to the public.
  • The bridge is also known for its Wasserturm, a water tower that was used as a dungeon in the past. Today, the tower serves as a museum, showcasing the history of the bridge and the beautiful landscape of the city of Lucerne.


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7. Harder Kulm, Interlaken

Harder Kulm is a mountain peak located in Interlaken, Switzerland. It stands at an elevation of 1,321 meters (4,335 feet) above sea level and offers stunning panoramic views of the surrounding mountains and lakes. A great opportunity to take the best photos for instagram feed.

Harder Kulm is a popular tourist destination, attracting visitors from all over the world who come to enjoy the breathtaking views and the mountain scenery. Visitors can take a funicular railway from Interlaken up to the top of Harder Kulm, where they can explore the various hiking trails, take in the spectacular views from the observation deck, and enjoy a meal at the restaurant. At the top of Interlaken Just a few min walk from the city center, there is a cable car that takes visitors to 1321m above sea level in 8 min and to one of the most impressive views. The cable car offer reaches the best Instagram spots in the vicinity.

One of the highlights of Harder Kulm is the panoramic view of the Jungfrau region, which includes some of the most famous mountains in Switzerland, such as the Eiger, Mönch, and Jungfrau. Visitors can also see the towns of Interlaken, Thun, and Brienz, as well as the sparkling waters of Lake Thun and Lake Brienz.


  • Harder Kulm has been a popular tourist destination since the 19th century when the first funicular railway was built to take visitors to the top of the mountain.
  • The funicular railway to Harder Kulm is the oldest of its kind in Switzerland and has been in operation since 1908.
  • In addition to the stunning views, Harder Kulm is also known for its resident marmots, which can often be seen playing in the fields and rocks around the mountain.


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8. Aletsch Glacier, Valais

Aletsch Glacier is the largest glacier in the Alps, located in the canton of Valais, Switzerland. The glacier is 23 km (14 mi) long and covers an area of 82 square kilometers (32 square miles). It is also a UNESCO World Heritage Site and attracts thousands of visitors each year.

Aletsch Glacier is a popular destination for hikers and mountaineers who come to explore the stunning landscape and glacier. Visitors can take a cable car up to the Moosfluh viewpoint, which offers panoramic views of the glacier and surrounding mountains. Hiking trails also provide an opportunity for visitors to explore the glacier up close and take in the incredible scenery.

The glacier is also an important scientific research site, with scientists studying the effects of climate change on the glacier and the surrounding ecosystem. In recent years, the glacier has been shrinking due to rising temperatures, which has raised concerns about the impact on the environment and tourism in the region.


  • Aletsch Glacier is the largest glacier in the Alps and contains over 27 billion tonnes of ice.
  • The glacier is also home to a unique ecosystem, with plants and animals adapted to the cold and harsh environment. Visitors may be able to spot mountain goats, marmots, and other wildlife while hiking on the glacier.
  • Aletsch Glacier has been a UNESCO World Heritage Site since 2001, recognized for its outstanding natural beauty and importance to the region’s ecology and culture.


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9. The City of Zurich

Zurich is the largest city in Switzerland, located in the northern part of the country. It is a vibrant and cosmopolitan city with a rich history and culture, known for its picturesque streets, scenic waterfront, lively nightlife and instagrammable spots .

Zurich is a popular tourist destination, attracting visitors from all over the world who come to explore its many attractions. The city is home to numerous instagrammable places in southern Switzerland, museums, galleries, and cultural institutions, such as the Swiss National Museum, the Kunsthaus Zurich, and the Zurich Opera House.

One of the highlights of Zurich is its picturesque old town, which features narrow cobblestone streets, historic buildings, and charming cafes and shops. The city is also famous for its scenic waterfront, which runs along Lake Zurich and offers stunning views of the surrounding mountains.

Zurich is also a center for finance, business, and innovation, with many multinational corporations and startups based in the city. It is home to the Swiss Stock Exchange and numerous banks, making it an important financial hub in Europe.


  • Zurich is often ranked as one of the most livable cities in the world, with high quality of life, low crime rates, and excellent public transportation.
  • The city has a long history, dating back to the Roman era. It was an important trading center in the Middle Ages and played a significant role in the Protestant Reformation.
  • Zurich is famous for its chocolate and confectionery, with many renowned chocolatiers and pastry shops located in the city.


10. Grindelwald, Bernese Oberland

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Grindelwald is a charming village located in the heart of the Bernese Oberland region in Switzerland. It is known for its stunning alpine scenery, including the famous Eiger mountain and numerous glaciers and waterfalls to take Instagrammable photos.

Grindelwald is a popular destination for outdoor enthusiasts, offering a wide range of activities such as hiking, skiing, snowboarding, and mountain climbing. Visitors can take cable cars and cogwheel trains up to the mountain peaks for breathtaking views of the surrounding landscape.

One of the main attractions in Grindelwald is the Jungfrau-Aletsch UNESCO World Heritage Site, which includes the Aletsch Glacier and several other mountains and valleys in the region. The village is also home to the famous Lauberhorn ski race, one of the most challenging and exciting downhill ski races in the world.

Grindelwald has a long history as a tourist destination, with the first hotels and guesthouses opening in the 19th century. Today, the small village still offers a wide range of instagrammable spots with accommodations, from cozy guest houses to luxurious resorts.


  • Grindelwald was the filming location for several scenes in the James Bond movie “On Her Majesty’s Secret Service,” including a famous chase scene on skis.
  • The Eiger mountain, which towers over Grindelwald, is known for its difficult and dangerous climbing routes. The north face of the Eiger is particularly treacherous, earning it the nickname “Mordwand,” which means “murderous wall” in German.
  • Grindelwald is home to several traditional Swiss festivals, such as the Alpenfest and the World Snow Festival, which showcase local culture and traditions.


Switzerland is a country known for its stunning natural beauty, rich history, and cultural attractions. From the towering peaks of the Bernese Oberland to the tranquil waters of Lake Geneva, there are countless Instagram-worthy spots to visit in Switzerland.

In this blog post, we have highlighted ten of the most popular and picturesque locations in Switzerland, each with its unique charm and attractions. Whether you’re an avid hiker, a culture buff, or simply looking to take some stunning photos, these photogenic spots are sure to impress.

From the Matterhorn to the Rhine Falls, each destination offers something special and memorable. Whether you’re exploring the picturesque streets of Lucerne, Lake, or taking in the sweeping vistas from the top of Harder Kulm, Switzerland has something to offer for every type of traveler.

So pack your bags, grab your camera, and get ready for an unforgettable adventure in Switzerland. These ten Instagram-worthy spots are just the beginning of what this beautiful country has to offer.


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