January 2020 Instagram Algorithm results & Post Scanning Upgrade
We’ve been receiving some concerns about some of our service speeds. Rest assured that we have been hard at work looking into the data regarding the update on January 18th, and now we have some interesting results to share with you. But first I would like to share with you the history of the Instagram algorithm over the last 3 years.
Back in 2017 to go viral, you just needed to have a lot of likes on your post within 10 minutes. It worked great and literally every post hit the explore page with very little effort. You could take a terrible selfie and hit very high ranking hashtags and receive 1000’s of new Instagram followers. This was the golden age of Instagram Powerlikes.
In 2018 Instagram changed the algorithm and everyone was hit hard. What we found is that the likes had to be delivered but spread over an hour period. This helped to get on the explore page, but it wasn’t as easy as it was a year before.
The summer of 2019 was the biggest update yet. Instagram hit hard towards social media agencies like ourselves. 95% of Instagram suppliers were reselling from 1 main supplier and was 100% detected by Instagram. It didn’t take long for Instagram to kill them off. As we built a unique and dedicated system that only we use. We were the only surviving Instagram growth company for a short while. This is why we are the world leader in Instagram growth. 80% of the services that you see online are resellers of GOSO.
It’s now it’s 2020 and we have our first Instagram algorithm update of the year. It’s an interesting update as it really changed the game on Instagram for the better. Every year we saw a decrease in the time delivering services, it helped your post with the Instagram algorithm. We have analyzed the data from our test accounts. It’s now even slower and it’s about appearing natural and organic looking. We have cracked the 2020 January algorithm and here is how it works.
When you make a post on Instagram it will be shown to a small percent of your followers. It will appear on the home screen on anyone that follows you. After around 1 hour, it will appear to another small percentage of your followers. This continues for every hour until it reaches 24 hours of the original post time. This is why when you first open Instagram in the morning, your home screen will only see the latest posts from around the last few hours. After a few hours, you will start seeing older posts. In the evening you will start seeing posts from around a day old. At night time you can see posts on your home screen that could be days old. This is how the Instagram home page algorithm works. Have a look for yourself and you can start seeing a pattern appearing. Depending on the post engagement such as likes, video views, saves, comments & eyes actually looking at your post (HyperPriming). Instagram will then decide if your post is worthy of reaching the explore page.
I would like you to click the bottom search icon on Instagram, this is the explore page. Now click on random posts & videos. You will see that a very small amount of posts are less than 12 hours old. The average Instagram posts on the explore page range from 1 day to 7 days in age. Some posts as old as 14 days are being shown on the explore page, which is very strange.
We did some tests with our services and the drip rate of likes, views, hyper priming & saves. This dramatically impacted the post reaching a higher audience on the home & explore page. When we reduced the speed of the HyperPriming services, it really enhanced the results by a big margin. From now on we are supplying GOSO services with our internal organic algorithm of delivering services. This fixes any issues with the January Instagram update of 2020. Which will ensure the chances of your posts reaching the home and explore pages.
As from this message (29th January 2020) we have updated the services with the new algorithm changes for all active GOSO customers. So you should see all of our services reduced in arrival time to combat the latest Instagram algorithm update. We will be releasing a video going into more detail very soon.
On a side note, we upgraded our detection software to find your posts without having to click the ‘scan button. Don’t worry, we will detect all posts but remember delivery has been slowed down for the latest algorithm update. Do not expect instant services as it will not help your posts go viral.
If anything else changes in the future, we will be updating on a daily basis based on data that we collect with our test accounts. You never know the next update may require faster arrival times, which we can quickly update to be fully updated with future Instagram algorithm updates.
Did you spot anything else with the algorithm? Let us know in the comments section. Don’t worry, Instagram your account is in safe hands & our main priority is helping your posts go viral.